Is Nunc Studio an agency or a single person?

Well, both (I know, annoying answer). Nunc Studio was founded by Kit Warchol (hey, hello) with an eye toward long-term flexibility and growth. For branding and content marketing-specific projects, you’ll likely work one-on-one with Kit. But I also occasionally bring in other freelancers (vetted personally by me) with specific expertise — like designers, researchers, email list experts, professional namers, etc. — to complete larger projects.

Mostly, though, it’s just me, which is why I’m going to answer the rest of these questions in first-person.

I’m not sure exactly what I need, but I know I need help with writing or copywriting of some sort. Is that you?

Nunc is a strategy-first creative agency that specializes in thoughtful content development.

What that means: While I occasionally take on one-off writing or copywriting projects, more often, I work with clients on a retainer basis to help them reach specific goals using a combination of creative thinking, data-driven research, and of course, writing. Most of my clients use me as a fractional marketing director or content marketing director. That can include starting from the beginning, helping you create a brand messaging bible for your new company, coming in mid-way to help you with a new product launch or rebrand, or helping you start over when your current way isn’t working anymore.

When I work with a new client, we start with a kick-off discovery call, where I’ll ask you lots of questions and share some ideas on how I could help (that’s the strategy part of my job!). Then we go from there.

I found you on my hunt for a ghostwriter — what’s the story there?

I’ve spent many years ghostwriting for the CEO’s who hire me to run their marketing and content strategies. I’ve also worked with individuals who have great ideas but hate writing them down. I’ve ghostwritten short-form writing, such as Forbes columns and LinkedIn posts. I’ve ghostwritten a thought-leader’s weekly Substack. I’ve also taken on long-form ghostwriting, including book proposals and a couple of self-published memoirs.

It’s a specific art and a powerful one because it gives non-writers the voice they’ve always had but didn’t know how to put in writing. Here are some more of my thoughts on ghostwriting in general, which might give you an idea of how we would work together.

• Can I hire a ghostwriter for that?

• How to start writing a book about your life

• How to hire a ghostwriter (who respects your story and speaks your language)

How much do you cost?

The question everyone understandably wants to know. My rates vary depending on a few things. Retainer clients get a loyalty discount, for example. I also offer a small business discount because I love supporting hard-working people who don’t always have corporate budgets.

But to give you an idea, my hourly rate ranges from about $200-$250 per hour, which is commensurate with my executive-level knowledge of all things writing and marketing. That often means I get things done faster than junior support, and the quality is much better with fewer revision rounds, FWIW.

And speaking of per-hour rates, I also offer people the option to book an hour of my time just to pick my brain. It’s a great way to get a taste of what it’s like to work with me, while also getting some clear, actionable support.

Are you available for new projects?

Often but not always. The best way to find out is to contact me. The nice thing is, on the rare occasion I can’t take you on in the timeframe you need, I run a community called 1-800-FREELANCE, where I meet other talented writers, copywriters, brand strategists, and marketing experts every damn day.

Why should I hire you instead of having AI write my [fill in the blank]?

There’s a time and a place for AI (I use it in my work all the time to help me work smarter and faster, just not to do my writing). I have many thoughts on why AI does nothing for us without strategic, creative minds steering it, correcting it, and thoughtfully prompting it. I like to think my brain is pretty strategic and creative.

There’s a time and a place for AI. I use it in my work all the time to help me work smarter and faster, just not to do my writing. And I do have AI to thank for finding me a client recently (apparently, I turn up in ChatGPT for “best copywriters in Los Angeles” — how cool is that?).